Producer, Events

Location US-CT-Hartford
Posted Date 1 week ago(2/9/2018 4:19 PM)
Job ID
Marketing - Events Management/ Promotions



The Producer position is responsible for planning, programming and marketing various tronc and client events. The ideal candidate will have a solid events background, including a proven record of creating and implementing event operations, production, content, sponsorships and marketing plans. This position will manage various projects including but not limited to planning, executing, and implementing events and event components, developing and curating content, building sponsored activations, developing budgets, onsite production, activations and teardown, and full scope marketing campaigns.  Working in a team environment, the Producer will work with event team members, across departments and with all business units on a variety of events and initiatives to support audience development, ticket sales and revenue growth.



  • Manage various projects from concept through logistical execution including the timely delivery of all deadlines and materials ensuring fiscally responsible development and execution, with appropriate accountability and oversight on all assigned projects.
  • Cultivate new and existing internal and external partnerships to leverage value to tronc events.
  • Create and present new event concepts to increase revenue.
  • Deliver robust onsite content and offerings to drive consumer revenue, audience and sponsor engagement.
  • Coordinate with local leadership, sponsorship, editorial and marketing teams for recruiting and curating unique and engaging event experiences and speakers.   
  • Liaison with restaurants, media partners, chambers of commerce, local leaders and influencers and other audience and content drivers.
  • Maintain onsite vendor relationships to enhance consumer experience for scaled event initiatives.
  • Implementing components of sponsorship pre, post and during the duration of events; physically setting up and tearing down event site or activation, manage proper engagement throughout event, executing marketing and promotions to drive relationships and ensure future event opportunities.
  • Ability to manage onsite staff ranging from 2-20 people at events.
  • Occasionally transport materials for use at events, collateral, signage, etc. using personal vehicle.
  • Manage scheduling, research, planning, and logistics for event programming for assigned projects.
  • Facilitate talent and participants travel arrangements.
  • Creation and Implementation of promotional marketing strategies and tactics including overall event marketing, digital and print media buys, PR, social media promotions, and partner cross promotions.
  • Knowledge of sweepstakes and contest legal parameters including skills in rule writing and prize fulfillment.
  • Create and update various department reports, keep track of event results, budgets, staffing, volunteers, and internal recaps.
  • Internal contact between departments and business units for annual event scheduling and promotional planning for assigned projects.
  • Book and program talent for various events. Negotiate talent fees, create event logistics and advance with talent and their representatives.
  • Negotiate contractual agreements for partnerships, appearances, talent, and outside vendors in order to achieve the greatest benefits and cost savings for our event brands and our clients.
  • Miscellaneous administrative support



  • Bachelor's Degree or equivalent related events, production, and marketing experience
  • 2-3+ years related experience
  • Highly organized and extremely detail oriented
  • Proven record of successful relationship management and development
  • Ability to communicate productively with diverse groups, departments and individuals
  • Extensive experience dealing with high profile clients and providing a high level of client care.
  • Accomplished at multi-tasking and managing projects within cross-functional teams, while remaining results-oriented and deadline-driven.
  • Maintains and communicates vision and integrity of content as determined by relevant parties.
  • Represents organization as related to specific events. Requires limited guidance.
  • Ability to organize, multi-task and maintain professional customer service skills.
  • Ability to work well under pressure and be key decision maker both onsite and in a business setting.
  • Highly organized, self-motivated and able to work independently
  • Ability to work both independently and in a team environment, and be able to interact effectively with other team members, management and customers
  • Manage multiple projects, manage time wisely, and prioritize projects and people while maintaining accuracy and meeting deadlines.
  • Solution driven with a high degree of resourcefulness, problem-solving and negotiating skills.
  • Travel occasionally required
  • Proficient in Microsoft Office, PowerPoint, Excel, Word, and social media.
  • Must be at least 21 years of age with a valid drivers’ license.
  • Must be able to lift and move up to 50 lbs.
  • Producers must be able to change work assignments on short notice and be able to work any shift, early mornings, evenings, weekends, and holidays as necessary.


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